Overview
Meridian is a wellness app that combines guided meditation, breathing exercises, and mood tracking into a single, beautifully crafted experience.
The Challenge
The wellness app market is saturated. Meridian needed to differentiate through superior UX and a design language that itself felt calming and intentional.
The Approach
Every design decision was informed by user research. We conducted 40+ user interviews and multiple rounds of usability testing to refine the experience.
Results
4.8-star rating on the App Store within the first month. User retention rates exceeded industry benchmarks by 35%.