Shopify 'Enterprise Testimonials' - Paris / London

Tiny Ark produced a video podcast series for Shopify, filming entrepreneurs in Paris and London. Studio spaces were carefully transformed through production and set design to feel relaxed and lived-in, creating the ideal environment for honest conversations about building a business.

Category

interview

Shopify commissioned Tiny Ark to produce a series of video podcast interviews with entrepreneurs who have used the platform to grow their businesses. The series centres on honest conversations with founders about building and scaling companies, filmed with the visual polish of a production shoot while maintaining the intimacy of a podcast. Interviews took place in Paris and London, featuring entrepreneurs from across Europe.

Delivering the project required Tiny Ark to mobilise teams across multiple cities, coordinating local crews and location scouts in both markets. Location was a key creative consideration. The brief was to avoid traditional studio environments and instead create spaces that felt relaxed, lived-in, and visually distinctive, helping the conversations feel natural and informal on camera.

To achieve this, the team sourced studio spaces that could be transformed through thoughtful production and set design. Each location was carefully dressed to feel like a stylish apartment setting while still providing the technical advantages of a controlled studio environment. This approach allowed the team to manage practical challenges such as sound pollution, street noise, and building acoustics while ensuring there was enough space for lighting, cameras, and crew.

The result is a polished video podcast series that blends strong visual design with authentic founder stories, capturing the growing trend of filmed podcast content while highlighting how Shopify supports entrepreneurs as their businesses grow.